“You have two choices in life: you can dissolve into the mainstream, or you can be distinct. To be distinct you must strive to be what no one else can be.” ~ Alan Ashley Pitt
We spend so much time trying to fit in. Not to stand out.
In doing so, we miss opportunities.
It is hard to go against the flow. It is hard to be different.
What do you do better than anyone else?
We must be able to block the background noise telling us what we “should” be doing.
Be brave enough to take a shot. To try something different.
Have you gone against the majority?
Taken that chance?
Have you got an idea that niggles you?
What makes you what “no one else can be”?
What makes your business unique?